The startling image, with the words ‘He’s on his way’ will continue with the ongoing campaign line of ‘Christmas Starts with Christ’ launched on bus stops across the country last Christmas.
Chairman of ChurchAds.net, Francis Goodwin said: “This is the kind of thing proud ‘parents-to-be’ show their friends and family – passing round the scan of the baby, or even pinning it up in the office. Our poster reflects this new way of announcing the news of a new arrival and places the birth of Christ in an ultra-contemporary context. It offers a fresh perspective on the birth of Christ – creating anticipation and alluding to both His humanity and divinity.
It may seem very early to be talking about Christmas, but we’d like to make this one of the largest Church Christmas campaigns ever. By booking soon, church groups can buy a two week display at their local bus stop for £150. It’s a fantastic opportunity for churches to get a strong Christian message out to the general public. Our vision is to reach 40 million people by seeing the poster displayed on 2,010 bus stops in 2010.”
ChurchAds.net organisers hope that the poster will capture people’s attention and spark conversations about the birth of this very special baby, with as much relevance today as 2,000 years ago.
Last year’s campaign, on posters and radio, was supported by over 700 churches and reached 20 million people; this year organisers hope the campaign will reach even more and are aiming for 2010 bus stops across the UK in 2010.
Church Army’s Chief Executive, Mark Russell said: “Our society is trying to airbrush Christ out of Christmas, but this imaginative poster reminds people that Christmas is all about Jesus. I encourage every church in the land to join me in supporting this exciting campaign, and buy a poster-site in their community to get people thinking about Jesus this Christmas. “
ChurchAds.net have been supported by outdoor advertising company, Clear Channel, which has offered churches a special price for space booked early in the year. Posters will appear from December 6th.
Go to ChurchAds.net to find out more.